How can an employer stand out to candidates during the hiring process? In a competitive market, it’s essential that employers find ways to differentiate themselves. Job seekers now have thousands of postings to search through as they look for the right fit.
Here are a few ways that you can make your company stand out and attract qualified candidates:
1. Better Job Postings
Sometimes the best way to grab a reader’s attention is to focus on the job description itself. To drive more traffic be sure to include keywords that optimize SEO.
Companies that include the salary upfront also make it easier for job seekers and employers alike. Letting potential employees know the pay range allows them to decide immediately if they want to move beyond reading the job description, and it cuts out the awkward conversation around pay later on.
Additionally, job postings should be easy to read and formatted well. This is also a chance to highlight other benefits of the job like company culture, PTO, and 401 (k) options.
2. Easier Onboarding
By the time a candidate finds a role with your company, they may have already been through multiple interviews. Just like employers, potential employees like to know that their skills will be taken seriously and that the leadership sees the value in what they bring to the table.
Long onboarding and hiring processes can tire out candidates, causing them to lose interest or even consider other offers. This is why it’s important to simplify your hiring process. The faster the time-to-hire, and the easier the onboarding process, the more likely a candidate will stay engaged and interested as they begin their new position.
3. Better Benefits
Benefits don’t just mean a stock option or more vacation days. Employees are now looking for better work-life balance. If you can’t offer a hybrid or remote position, consider offering flexible scheduling like a four-day work week or flex hours. In addition, you can consider offering avenues to invest in employees like management training programs or funds for continuing education.
Extra benefits like mental health initiatives or gym membership discounts through community partnerships show employees that you care and will stand out as they are beyond the standard list of benefits. Of course, offering great health insurance is still a top priority for many employees as well.
How SVS Can Help
How can an employer stand out to candidates during the hiring process?
If you feel overwhelmed at the prospect of looking for the right fit for your team, don’t worry. At SVS Group, we have spent years working with employers just like you. Our recruiters are experts at sourcing great candidates and helping you find exactly what you need, regardless of your situation. We staff temp, direct-to-hire, contractors, and more! Contact our office today for more information!
